Although many startups can be hectic, busy places, over time roles become more differentiated and things become more organised, something I found after a few years at Spoonfed. But now that I am back in a very small company (only four people) I have been thrown back into the truly hectic start-up pace and I [...]
In October, 2012, I joined the team at 23snaps, a mobile app developer with a product that allows parents to save photos and videos of their children to a beautiful digital journal, and share those photos privately with family and close friends. As head of marketing, one of my primary objectives was to acquire new [...]
In news that has come as a shock to Instagram’s millions of users, the photo sharing service has announced changes to their terms that will allow parent company Facebook to sell user’s photographs to any other company – without compensating or notifying users. Want to opt out? Too bad – if you don’t delete your [...]
Over the last few months I’ve been responsible for researching and the eventual purchase of a number of new software services for our company as part of a migration from our old CRM (Customer Relationship Manager – in its most basic form it’s an online rolodex) to a new one – Salesforce. I’ve spoken to [...]
The other day I had lunch with Sarah from Unruly Media. We had a great conversation about agile methodologies, in particular agile in marketing. She certainly knows her stuff around agile – her company (of which she is a co-founder) started out in a very different place from where it is today but as the [...]